abilouise: (Default)
[personal profile] abilouise
I hate my google ad copy. The text that I came up with after much deliberation, while it doesn't make me throw up, leaves me cold. Here it is:

Abi Harper, LMT
Specializing in Muscular Therapy &
Prenatal Massage in Cambridge, MA

Can you make it better? Prizes may be awarded for useability/greatness.

Date: 21 Dec 2006 06:48 (UTC)
cos: (Default)
From: [personal profile] cos
What context will this show up in? Just on a Google search results page, as a sponsored search hit? Do you have any control over what terms it comes up for?

The first thing that I think of is, the first line should be obvious and non-jargony, so "Abi Harper, Massage Therapist" rather than "LMT" which won't catch most people's eyes. Unless you're only coming up for searches where you know everyone is so familiar with the term LMT that they won't even have to think about it, it'll automatically mean the right thing to them at first glance.

Date: 21 Dec 2006 23:37 (UTC)
From: [identity profile] mistergoat.livejournal.com
Does your back hurt? How's that pregnant belly?
Go see Abi Harper, LMT, in Cambridge, MA

Date: 21 Dec 2006 23:38 (UTC)
From: [identity profile] mistergoat.livejournal.com
OR

Abi Harper, LMT
See her or we'll really make your muscles hurt, motherfucker.

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